Episode #47 Finding Success in Fan Art w/ Lauren Walsh

How do you transition from fan art into new professions? How hard is it to move into more personal or original content after gaining a large following that expects fan art? What are the legal ramifications surrounding fan art? How do you brand as an artist? Why is branding important to artists? How can we learn about marketing and branding without having to go to business school? How do artists get noticed?

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This week we are talking to

Lauren Walsh

Lauren is a professional freelance illustrator based in Philadelphia. She has worked with Critical Role and Darrington Press as the Lead Character Illustrator on Tal’Dorei Reborn, published two puzzles with Critical Role, has done work for Wizards of the Coast, Bioware, and Hitpoint Press, and covers for Dynamite (Sonjaversal), and IDW (Teenage Mutant Ninja Turtles: Jennika). In the Fall and Spring, she teaches Business for Freelance Artists at Moore College of Art & Design in the Illustration and Animation & Game Arts Departments. In her freetime, she is a GM for her own D&D home game, streams a weekly game with fellow artists on Going Critical, and bikes around the city, but she’s still not convinced that “freetime” actually exists.


Website - https://www.laurenwalshart.com/

Twitter - https://twitter.com/LaurenWalshArt

IG - https://www.instagram.com/laurenwalshart/

Other points of interest from our conversation:

Great YouTube channel about marketing and branding for creatives - https://www.youtube.com/user/TheSkoolRocks

Graphic Artists Guild Handbook, 16th Edition: Pricing & Ethical Guidelines - https://amzn.to/3jUm5Pz